Log

Online newsletters and blog for Lean Data. a strategic management company in the Silicon Valley. Results were more than tripled the online click rate for newsletters, going from .8 percent to 5.5 percent. Visits to the blog site also increased 6 times from their previous average traffic. Newsletters were test-piloted with great success, and added to entire Lean Data database, about 50,000 people.

This is a logo for Creators Syndicate on the bogus news stories that appear on Facebook, with Pinocchio as a graphic solution.

This was a redesign of MGMA of Colorado newsletter. The masthead was redesigned along with new typography. The green keeps branding consistency and the ragged right is easier to read than the previous justified body copy.